#Pepsi

News | News

PepsiCo says SodaStream to stay local, as buzz builds around $3.2b ‘entrance’

Israeli soda maker will remain a separate unit within PepsiCo, with Daniel Birnbaum remaining at helm and operations staying in Israel for 15 years or 'forever'

Business & Finance | Advertising/Marketing

How on Earth Does an Ad Like Pepsi's Get Approved?

The backlash-provoking spot likely came out of a months-long, multimillion-dollar process that offered producers plenty of opportunities to spike it.

Business & Finance | Advertising/Marketing

From Coke’s flower power to Kendall Jenner’s Pepsi ad – how ads co-opt protest | Media | The Guardian

Yesterday, Pepsi pulled its new ad in less than 24 hours. Reality star Kendall Jenner giving a police officer a soft drink to calm a protest was immediately called the ‘worst ad of all time’. Can big business ever have a place in social activism?

Entertainment | Entertainment

'Blind with rage': Pepsi Perfect shortage infuriates 'Back to the Future' fans - CNET

Social media erupts with the ire of fans who fear they missed out on their one opportunity to order a little piece of "Back to the Future Part II."