#ux

Business & Finance | Business

Why It's Wrong To Ask Users What They Want (And What To Ask Instead)

Effective UX research does not ask users what they want, focusing instead on the real as opposed to the hypothetical.

Visual Arts | Art & Design

Where has the creativity gone in web (and UX) design? - InVision Blog

The fate of innovation in web design is in your hands. What will you do with all that power?

Miscellaneous | Interesting Links

UX in Copywriting: Copy from an Experiential Point of View

Good copywriting is about creating an experience with the letters in the alphabet & the space on a page. We take a look at copy from a UX point of view.

Science & Technology | Technology

How Apple Is Giving Design A Bad Name

For years, Apple followed user-centered design principles. Then something went wrong.

Business & Finance | Advertising/Marketing

A big ad tech company is patenting a clever idea that might just make people click on more ads

The Rubicon Project has patented a new type of ad certificate that could tell a user how trustworthy the advertiser is.

Business & Finance | Business

6 Simple Steps to Improve User Experience | Convince and Convert: Social Media Strategy and Content Marketing Strategy

These tips for optimizing user experience will help you avoid common mistakes and provide an engaging experience for visitors to your site.